research for ticket design

research for bus stop signage

This is a bus stop in California that I thought was really unique

research used for my signage

correction of final logo

I noticed that the 1st post I made of my final logo came out the wrong colors. These are the correct colors of my logo.

This is the final product of my map. I have to say, this was the most difficult of all the signage pieces that I had to do. Coming up with product signage that the audience that is effective is alot of hard work and dedication. I chose to make the background a lt. blue and the lines red so it would stand out when you view it.

Bilboard ads and a bus stop sign

This is signage for different directions for my bus. I'm not for sure if I want to change up some of the color or not. I think it works the way it is though

These are the 2 ideas I has for the tickets. They are like prepaid bus passes. All you do is buy a pass then run it through a card swipe when you get on the bus. The fare of the bus will be on the outside of the bus. I'm really leaning toward the pass with the map on it. It feel a little more "complete".

Progress 2

This is the start of my map for my bus route. I'm going to change the color to a lt. blue and maybe change the route colors to a red.

Progress

I have to say that working on this signage has given me a little more respect for signage everywhere. It's alot of hard work and dedication put into the work of designing signage or anyhting for that matter. I have come a long way with my signage and design elements period. I still have a work to do as far as becoming good at what I do but I will get there.

Thanksgiving break

I have to say that my Thanksgiving break was a little stressful. My daughter whom is 3 had to have surgery so the day before thanksgiving and a little bit of thanksgiving day was spent in the hospital. Other than that it was great, my daughter recovered very well, she's back to her smart, energetic self like she never had surgery. My family came down & we ate so much food that I'm still full!!

final logo

Creative Brief

Hadia Fray
Elite Bus System
Omaha, Nebraska


Background - Omaha, Nebraska, the 42nd largest city in the United States. There are more than 1.2 million residents within a 50 mile radius of the City’s Center. In 1869horse drawn street cars provided Omaha with efficient transportation. The first electric streetcar began operating in 1890, and then in 1950 cars, freeways, expressways, city buses all marked the beginning of the end of streetcars. Elite Bus system is a public transit system being designed to fill the mass transit needs of Omaha Nebraska. It is scheduled to be up and running September 2010. Elite Bus system will include 100 bus routes and shuttles, it will also be a good economic boost, as it will seek to employ over, 4,000 drivers, operators and dispatchers and general management within the first year. In October 2010 The Susan G. Komen Hot Air Balloon Festival and Race Around the World is scheduled to begin and end in Omaha.

Audience: Our target audience includes 15-25 because their group may have negative views on public transportation, though it would benefit them most economically. Our primary target audience is 30-50 year old citizens working in the greater Omaha area. Lastly, 10-20 target audience because our newly designed buses system will be able to connect with our youth recreation services.

Objective: Create a system of transportation identity, signage and materials, such as; maps, bus routes, tokens, baggage tags, mobile tickets, that are well designed and, attractive and visually appealing to younger adults and older adults that works together as a complete package. The entire package will integrate typography, but the major elements should be clearly understood without the necessity of type. In order to make public transportation a viable alternative to driving, Elite Bus will be creating a new signage system that will be appealing and understandable by the different cultures that make up the population Omaha as well as the visitors from the surrounding areas.

Message: Elite Bus System (EBS) is revamping the transportation system in Omaha, Nebraska with signage that is visually appealing to younger and older adults and will be easier to read and understood by different cultures the city has

Deliverables: Elite Bus System will require the design and production of an identity logo, service maps, brochures, tickets, ticket kiosk, destination signage, billboard and outdoor advertisements.

Progress on Transportation project

Revised logo comps. The process to creating a Bus logo requires research, research, research on the different ways buses & logos can appear, and the environment they are in. There are many steps & revisions that have to be done to be able to convey to the audience what your symbol is portraying

Bus Logos

Pencil sketch for Omaha Nebraska bus system

Signs across the globe!

I chose these images because they were very intresting to me. They came from various places such as, Turkey, Ireland, Argentina, Romania, Italy & London.

Sketch & illustrator comp

Chosen Food (Beef Pattie)

Beef Patties are a childhood favorite of mine. The beef patty with a rich, buttery crust combined with the seasoned meat inside will melt in your mouth and tempt your taste buds. When I hear someone say “Beef Patties”, I think of Jamaica on a cool day sitting outside on the patio with a margarita listening the cool sounds of the ocean playing a sweet song. Just to break it down to simpler terms I associate beef patties in two different ways. The first way is flaky brown crust with seasoned beef, coco bread, & Jamaica, the second way is hamburger with the works, and American food.

Project B packaging sketches

Project B 2a-6b

Stamp Icon

I have been trying to upload my icon & am having some serious issues.

Icon Design's